I started Learn Tabletop RPGs in January, 2013. I picked the domain LearnTabletopRPGs.com and targeted the term tabletop RPG in order to help search visibility. The tactic worked, but let’s face it, Learn Tabletop RPGs is a pretty generic name. It’s also restrictive. While the site had become about more than learning how to play tabletop roleplaying games, the domain and site name had stayed the same. Read more
I put up the first version of Learn Tabletop RPGs on January 18, 2013. I kept adding more content, making adjustments to the site layout, and generally improving it where possible. The evening of August 31st this year, I flipped the switch on a new incarnation of the site.
At the end of each year, I run a fairly comprehensive set of analytics to see how people get to Learn Tabletop RPGs, what they do when they’re visiting, and what they are purchasing via affiliate links to DriveThru RPG and Amazon. The 2015 analytics reveal some interesting information that is helping me plan for 2016 updates.